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UMG chief on YouTube: 'We don't look at anything as promotion'

Doug Morris, chairman and CEO of Universal Music Group, confirmed that his company is considering a plan to build a Web site to showcase its music videos instead of posting them to YouTube.

Morris, impresario of the largest of the four top recording companies, told Billboard that if the company decides to go ahead, the site would launch in January and would likely partner with another label. But why is he dissatisfied with YouTube?

"With YouTube, the quality (of video) isn't great; it gets low [cost per thousand, or CMP]," Morris, 69, told Billboard. "On the … Read more