As timepieces become more of a fashion accessory than a necessity, established watchmakers such as Citizen find themselves in a bit of an evolutionary pickle: "How do we remain relevant?"
Perhaps the answer to that question falls upon the company's new line of watches called Proximity. The watches offer low-power Bluetooth 4.0 functionality and a partner app (inconspicuously named Citizen Eco-Drive Proximity) that only works with the iPhone 4S or iPhone 5. Sorry about that Android and Windows Phone. … Read more