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decision-making

Decision maker Hunch.com opens up

Crowd-sourced decision-making helper Hunch.com is out of private beta today. The site helps people make decisions based on how they answer questions from user-created quizzes (See our hands-on from April). Anyone can create these, however the strength of the site is that they can be linked to credible, outside sources to back up any advice or claims. There's also an algorithm that learns more about you as you use the site. The more it knows, the less of the quiz questions you have to answer to get valid recommendations.

Hunch says you only need to answer 10 sample … Read more

Don't move!? or the science of inaction

If you're a frequent reader of this blog, you might have noticed that I'm an avid soccer fan who doesn't let an opportunity pass to draw analogies between the "beautiful game" and the other big game: business. As such I was riveted by Clive Thompson's "Goalkeeper Science" piece in last week's New York Times Magazine's "Year in Ideas" issue. Based on research examining the behavior of soccer goalkeepers facing penalty kicks, Thompson concludes that "inaction may be the biggest form of action" (Jerry Brown).

The study, … Read more

Who do you trust in the Internet age?

My last post - Don't be a sucker when it comes to stocks - ruffled quite a few feathers among investors of a certain stock. There were comments and emails - mostly calling into question my journalistic integrity - but a few of them also told detailed stories about the company's situation. That's today's topic.

Just like people, every company, every stock, has a story, and everybody tells it differently. In each story there are facts, an anecdote or two, and of course, opinions. Some of them are so fascinating that people write articles, entire blogs, or even books about them.

But when you're considering joining or investing in a company, or buying a product, how do you know which stories to believe? Everybody's famous in the Internet age, so how do you know what information to base your decision on. It's harder than you think.… Read more