BURLINGAME, Calif.--Unexpected growth in the 2007 digital camera market has delayed the day when shipments start shrinking, but plunging prices already are a reality.
So reported Ed Lee, director of InfoTrends, at the analyst firm's Digital Imaging conference here Wednesday. The average digital camera price is projected to slip from $298 in 2006 to $191 in 2011 in North America.
"Price declines are happening much more rapidly than shipments are growing," Lee said. Those price declines, though, "probably are one of the reasons sales are up."
In the compact camera segment, average prices are … Read more