What do you do when your main competitor is about to unleash the most hyped gadget ever to the cell phone-toting masses? Give said gadget a mocking nickname in a memo to employees.
The Thursday letter to Verizon Wireless employees from Chief Operating Officer Jack Plating is delicately titled "iWhatever." In it, Plating acknowledges the incessant iPhone hype and assures employees that AT&T can't match Verizon's service, choice of phones and extras, like music.
"A day hasn't gone by over the past two weeks when someone hasn't asked me what our … Read more