Facebook's third-quarter earnings for this year shows the social network going strong on mobile, as showcased by its increase in both mobile users and mobile ad dollars.
The company released its quarterly report Wednesday, along with a revenue figure that beat Wall Street expectations. Although the network's figure for overall monthly active users didn't jump too much, Facebook's report shows that its users are migrating to mobile quickly.
Here's some of the highlights:1.19 billion monthly active users (MAU) as of September 30, 2013, an 18 percent increase from a year ago 728 million … Read more
It might be possible to tell from looking at Facebook whether a relationship is going to last, researchers say.
And, they add, clues on the social-networking site may reveal whom you're dating even if you don't broadcast your relationship status.
In a recent study, Lars Backstrom, a senior engineer at Facebook, and Jon Kleinberg, a computer scientist at Cornell University, started off with this question (PDF): "Given all the connections among a person's friends, can you recognize his or her romantic partners from the network structure alone?"
To determine the connection and potential romantic links, the researchers created a new measurement they call "dispersion." They define dispersion as "the extent to which two people's mutual friends are not themselves well-connected." … Read more
Facebook's sales soared 60 percent to $2.02 billion in the third quarter as the company earned an adjusted 25 cents per share. Net income was $621 million.
The numbers came in handily ahead of Wall Street's expectations of 19 cents per share on $1.91 billion in revenue.
Facebook said it finished the quarter with 1.19 billion monthly active users, 728 million daily active users, and 874 million mobile monthly active users. The figures are especially impressive because they show that Facebook's engagement rate -- the ratio of daily to monthly users -- is still … Read more
Facebook is testing new Web and mobile tracking methods to better understand member behavior and determine things such as how long people hover over various types of content. The company is mulling whether to incorporate such data collection practices on a broader scale, The Wall Street Journal reported Wednesday.
The social network ultimately aims to enhance its existing collection of demographic and behavioral data on members, and would use the additional information to improve its products, Ken Rudin, Facebook's head of analytics, told the Journal.
Specifically, Facebook wants to know when your cursor hovers over an advertisement and when … Read more
BlackBerry is playing the field and courting all types of potential suitors before it sells itself to the most attractive bidder. The company is said to have even visited California last week to flirt with Facebook and solicit a buyout bid, the Wall Street Journal reported.
When reached for comment, Facebook declined to discuss the matter as the company does not comment on rumor or speculation.
After years in decline, BlackBerry officially put itself up for sale last month and forged a tentative arrangement with Fairfax Financial Holdings, which is considering taking the smartphone company private for $9 per share, … Read more
With the Tuesday release of a new Messenger application, Facebook is making a much stronger case to be your go-to smartphone app for instantly getting ahold of friends and address book contacts.
The new Facebook Messenger app constitutes a dramatic renovation over versions past and introduces enhancements in speed, function, and design. The app, available to a limited audience on Android to start, attempts to again make compelling a growing stale experience that simply mirrored the messaging experience inside Facebook's flagship mobile application.
Messenger's fundamental change is something Facebook calls "mobile-to-mobile," an apt catchphrase meant to … Read more
The first line in an open letter from research firm Forrester to Facebook CEO Mark Zuckerberg is: "Facebook is failing marketers."
Apparently, Nate Elliot, Forrester's vice president and author of the open letter, doesn't mince his words. Elliot is drawing his conclusion from a study Forrester published on Monday that surveyed hundreds of executives from large companies in the US, Canada, and the UK. The results of the study claim that placing ads on Facebook doesn't necessarily drive users to brands.
Here's more from Elliot's letter:I know this statement sounds remarkable, perhaps … Read more
President Barack Obama's social media updates were temporarily hijacked Monday due to an apparent exploit in the URL shortener his team uses to promote Organizing for Action, an organization that promotes Obamacare.
October 28, 2013
Modified OFA links included in Obama's Twitter and Facebook updates, though now corrected, directed visitors to a 24-minute "Syria facing terrorism" video for a short period of time. The Syrian Electronic Army (SEA) has claimed responsibility for the exploit. The virtual army of hackers … Read more
When Mark Zuckerberg speaks, everyone listens. Not just because he happens to run the world's largest social network, but also because he has a tendency to let slip some of his personal philosophy on privacy, connection, and sharing at an ever-increasing pace.
That's why scholars at the University of Wisconsin-Milwaukee are listening to and recording everything he says and archiving it in The Zuckerberg Files, an online repository of the Facebook CEO's every public utterance.
The site has an academic purpose, but it's also concerned with playing the watchdog. "By gaining a better understanding of … Read more