It's becoming obvious that Apple TV is not a hobby anymore.
The company had famously referred to its set-top device that way when it premiered four years ago as a way of keeping expectations low. But with today's software update, Apple is being more aggressive about making Apple TV competitive with its set-top rivals.
As part of the iOS 4.3 update released today, Apple TV owners will now have access to MLB.TV and NBA League Pass. Both are subscription services for streaming live games over the Web, and like Netflix, which is already on Apple TV, … Read more