New Cool-er kid on the e-reader block
When I talked to Interead's CEO and founder Neil Jones a few months ago, he told me his upstart U.K. company was getting ready to launch a new lightweight e-book reader that he was hoping would get some attention in the marketplace for sharply undercutting the price of the Kindle 2. He was going to call the thing the Cool-er, and it would cost $250 and tie into Interead's fledgling e-book store.
Jones was planning a very controlled launch for the product, with a target date set for just before Memorial Day here in the the U.… Read more
