Public relations megalith Edelman has launched a new Web-based tool to bring the press release, historically dry as a saltine, into the 21st century and the culture of Web 2.0. The tool, called StoryCrafter, can create "social media news releases" that incorporate RSS feeds, Digg and Delicious buttons, tags, talkback comments, and multimedia clips. The whole thing's a good idea, but it doesn't appear to be as well-executed as it could be: most noticeable for me was the fact that there's a lot of whitespace and consequently a lot of scrolling involved. Nevertheless, there'… Read more
All you have to do is enter in the URL of your personal feed, and Spokeo will subscribe to your buddies' RSS feeds. Then you use Spokeo as the hub to see what's going on in your extended network. It's kind of like the … Read more
Although the once-exclusive social networking site Facebook has since opened up to the general public, its user base still largely consists of high school and college students who are prone to procrastination. In fact, Facebook's facilitation of voyeuristic procrastination is one reason that it probably caught on so virally in the first place. And now, Facebook users can integrate procrastination right into their Firefox 2.0 browsers, with the just-announced Facebook Toolbar. It really gives the service an always-there presence on your Web surfing experience. Paranoiacs might find it a little Big Brother-ish, kind of like they did when … Read more
The deal with Zoodango is it will attempt to combine the over-sharing personal elements of MySpace or Facebook ("lifestyle information"), the impressive-credential listing and resume jargon ("professional information") of LinkedIn, and the time-honored coffee-shop get-together. Yes, Zoodango has a fairly novel approach to … Read more
Stickis is a new service that lets you attach little sticky-type notes to Web pages you visit and lets you view the notes other people have left on pages.
There was a service like this during the last Internet bubble. The product, ThirdVoice, was criticized as allowing "graffiti" on Web pages, since anyone's markups would be visible to any other ThirdVoice user. Stickis is different. The idea with this service is that you intentionally subscribe to various commentators (such as bloggers), then when you visit a site that one of these writers has a note on, it … Read more
Last week, as I recounted yesterday, I went to the TechCrunch NYC meetup and was consequently barraged by all kinds of Web 2.0 esoterica. Some were not-so-innovative (do we really need more social bookmarking and link annotation sites?) and others were pretty darn cool. In the "pretty darn cool" category lies Me.dium, a Firefox extension that aims to let you visualize traffic on the Web as though you were "walking down Main Street," according to co-founder David Mandell. It takes the form of a sidebar on your browser (see screengrab at left) and shows … Read more
While two reporters staked out news at the Web 2.0 Summit today, a few of us snuck off to other venues. There's no question that Stefanie Olsen got the juiciest assignment, hanging out at the Wine 2.0 gathering, checking out the in-home winemaking gizmo called the WinePod and tasting the fruits of Crushpad, a "virtual vineyard." This really is way cooler than any social network or Ajax-y what-have-you. I also covered Crushpad in 2005.
Just building a Web site is not enough for a blog or online community to thrive--Web site owners have to welcome the members, be diplomatic when disagreements arise and, above all, be honest and ethical, experts at the Web 2.0 Summit in San Francisco said on Tuesday.
The biggest no-no for a Web site or blog is to lie, said Lisa Stone, co-founder of women's blogging site BlogHer, at a session titled "BlogHer Presents: World Domination via Collaboration." Wal-Mart learned that hard lesson after the blogosphere criticized the chain for not revealing that the writers behind a travel blog … Read more
Could this be "Third Life"? Gemini Mobile Technologies is unveiling "S! Town," which it calls the world's first 3D community for cell phones. Mobile Magazine says this third dimension, based on Gemini's patented eXplo software, can be used for such activities as chatting with other avatars, buying goods in virtual stores and sharing multimedia content.
S! Town, which is cutting its ribbon on the Japanese market first with phones from Sharp and Toshiba, would obviously like to duplicate the success of that nation's Mixi social network. But even if it wins popularity there, … Read more
Honda has taken GPS navigation systems into the realm of social networking. The automaker says its latest subscription-based offering, called Internavi Premium Club, will come with built-in real-time weather and travel information, as well as a function that will enable drivers to tag points of interest with their own comments.
The social-networking element of service will let drivers post and access reviews about restaurants, for example, harnessing the "wisdom of crowds" in a similar way to that of many Web 2.0 applications. The bad news is that it looks like a Japan-only option for the foreseeable future. … Read more