MySpace renews ad deal with Google
The News Corp.-owned MySpace, which this year underwent a complete overhaul to swap identities from flagging social network to pop-culture media sharing hub, announced today that it's renewed its advertising deal with Google. The existing $900 million ad contract expired this fall.
This summer, a report surfaced that MySpace had been talking to Microsoft and Yahoo as well as Google regarding the formation of a new contract. Google had been vocally dissatisfied with the existing contract, saying that its ads on social networks simply didn't pay. Meanwhile, MySpace's traffic was plummeting as social-networking users flocked to … Read more