New for spring, jeans maker Naked & Famous is rolling out color-changing pants made with thermochromic dyes. A molecule inside the dyestuff reacts to heat, changing colors depending on how steamy hot or frigid cold you are. The colors fade between blue and white.
The biggest concern with color-change jeans is how the color-changing properties might highlight certain assets you might not necessarily want to bring attention to. You might remember Hypercolor shirts, a fashion fright that boomed in the early 1990s. They had a special way of showing off just how steamy your armpits were. However, Naked & Famous is trying to reassure us by saying, "Don't worry, the jeans change colors all over and not just in your 'happy areas.'"… Read more