LOS ANGELES--Bentley looks to provide the modern customer with connected information and entertainment.
It says something about the typical Bentley customer that the company's connected car concept would focus on rear-seat passengers. With the cost of the large Mulsanne sedan being about $350,000, most buyers can leave the driving to a chauffeur.
And at this level of luxury, there is nothing wrong with sitting in the back seat. But where past Bentley customers may have been content to listen to opera over the stereo system, the modern owner will have the smartphone and tablet out, buying low and selling high.
To oblige this type of customer, Bentley created its connected concept, fitting a Mac Mini and 4G-connected router in the trunk, and iPads in the rear-seat tray tables. The various computers in this system are integrated, so the iPads can control and call up media and files from the Mac Mini.… Read more