Why buy the Lordship when you can just choose the title from the drop-down? Also on the show today, Black Hat 2008 shatters our faith in all that is technology (just like it does every year), and we engage in a lively discussion about the relative crappiness of the applications on the App Store, as well as the moral ramifications of Apple being able to nuke those crappy applications remotely.Listen now: Download today's podcast EPISODE 783
Times Online: 'Fakeproof' e-passport is cloned in minutes http://www.timesonline.co.uk/tol/news/uk/crime/article4467106.ece
Black Hat: DNS … Read more
Although it talks about the battle with Google as a marathon rather than a sprint, Microsoft is hoping that the Olympics will help give its Internet properties a tail wind.
As Google and Yahoo are also doing, Microsoft is tailoring its search results to feature Olympics content. Its news, video, and celebrity search results will all highlight Olympics content.
Still, when it comes to search, Microsoft is probably going to have to be happy with the Bronze medal, in terms of overall traffic.
In other events, though, Microsoft is going for the gold (OK, I'm done with Olympic metaphors). … Read more
Google has added some abilities for advertisers to control and track their display advertisements.
Advertisers now can keep an ad from being shown too frequently to each user, Google said on its corporate blog Thursday. Advertisers also can see data about how many people have seen an ad campaign and the average number of times people have seen the ads.
Google also is letting advertisers see "view-through conversion" statistics, which measure when a person who's been shown an ad visits the advertiser's Web site. This is significant because advertisers want to know how influential their ads … Read more
So you create a search engine with a very basic all-text look. Then you make a fortune out of ads that look just like your search results.
But then you buy YouTube. That's where the problems start.
Because, well, the stuff on YouTube moves. You don't really have too much experience with moving stuff. You've never even bothered about ads for your own brand, moving or not. And, put kindly, you've never had that much of a design aesthetic.
Such is Google's dilemma which is being played out all too clearly in some of its … Read more
There are plenty of legitimate concerns about the privacy intrusions of Google Maps' Street View, but one privacy group went a bit overboard with an attack on the search giant's all-seeing eye.
"Google's hypocrisy is breathtaking," accused Ken Boehm, chairman of the National Legal and Policy Center, in a statement last week. Perhaps, but he would have been better to pick stronger grounds for his conclusion.
The center provided two recent quotations from Google as evidence. First was "privacy does not exist," from Google's May 28 rebuttal to an April invasion-of-privacy suit related to Street View. … Read more
You can now get a browser search bar for the open-source Wikia Search engine: Wikia Evolution. A search bar is pretty much a requirement to put an engine in front of users' faces, so this is an expected move by the Wikia Search project. But Wikia Evolution moves the concept into new territory.
See previous review: Wikia Search launches the hackable search engine.
Via the Evolution toolbar, Wikia adds a feature to Google and Yahoo searches: It displays rating stars and an "add" button after each result. Clicking on these links adds info into the Wikia Search index, … Read more
Google has found a buyer, Publicis Groupe, for the Performics search marketing group it inherited during its $3.1 billion acquisition of DoubleClick.
The group specialized in tasks such as helping Web sites rank high on search results, and Google said planned to sell Performics. "It's clear to us that we do not want to be in the search engine marketing business. Maintaining objectivity in both search and advertising is paramount to Google's mission and core to the trust we ask from our users. For this reason, we plan to sell the Performics search marketing business to … Read more
Google has taken its popular Google Trends and launched a spin-off product called Google Insights for Search. Geared toward advertisers, it's a tool to track a particular search term's popularity across the Web and geographic regions of the world.
For Google, this can help boost advertiser confidence and potentially win its program some new converts who would've otherwise been skeptical regarding how effectively they could target an online ad campaign.
With Google Insights for Search, you can search for a term to track how much it's been googled over time, where on a "heat map&… Read more