In case you haven't heard, tonight is the start of the second annual "National Day of Unplugging"--a grassroots effort to get people to shut off our precious mobile devices, if only for a day. The 2-year-old project encourages all of us iPhone addicts and CrackBerry enthusiasts to turn off our cell phones for 24 hours in an effort to reconnect with the world.
And yes, for those who need it, there's an app for that. In a new twist this year, the backers of the event have created iPhone, Android, and Web apps that can both remind users to shut off their device as well as alert social media connections of why they will be offline. The apps were created by a team from Washington, D.C.-based Revolution Messaging. The Web app can even be sent to a device via text message by texting REBOOT to 738674.
Among those backing the project this year is Courtney Holt, who until recently was head of MySpace Music.
"You can't always do it, but I think it is something worth trying," Holt told Mobilized. Holt said he would have liked to take part last year but that the event conflicted with duties related to South By Southwest conference, which was taking place at the same time.
I teased him that perhaps it was easier for him to unplug this year since he is between gigs. He assured me that he is still plenty busy, but said he couldn't really talk about what he is up to. That said, he said he is looking forward to taking part this year and hopes others in his social circle will do the same. … Read more